Retail Investors Behaviour Towards Mutual Fund In Odisha An Empirical Study

Abstract

The mutual fund industry is a fast growing sector of the Indian financial markets. newlineThey have become a major vehicle for mobilization of savings, especially from the small and newlinehousehold savers for investment in the capital market. This study is an attempt that has been newlinemade to know the investors perception towards mutual funds covering six cities of Odisha. It newlineinvolves the understanding of the basic concept of mutual funds, various schemes of mutual newlinefunds, investment alternatives, factors influencing investment, investor s expectation newlineregarding the mutual funds and investors preference of different mutual funds schemes etc. newlineThis study has been carried out under six broad objectives. The first objective is to study the newlinevarious aspects relating to mutual funds industry in India. The second objective is, to study newlinethe growth of mutual funds industry in India in terms of resource mobilization and asset newlineunder management. Third objective of study is to know the demographic profile of mutual newlinefund respondents in Odisha whereas the fourth objective is to examine the investment pattern newlineof mutual funds investors in Odisha and fifth objective is to study the satisfaction level of newlineinvestors towards investment in mutual funds the last objective of this study is to know the newlineinvestors perception towards mutual funds. For this study both the secondary and primary newlinedata were collected. The secondary sources include various sources like books, magazines, newlinearticles, journals, periodicals, annual reports, newspapers, websites, and official publications newlineetc. whereas Primary data includes the data collected from the individual investors in various newlinefields in mutual fund, financial advisors, discussions and officials of various asset newlinemanagement companies etc. The study was carried out for a period of past ten financial years newline(1st April 2008-09 to 31st March 2017-18).