Issues and challenges in execution of corporate social responsibility A thesis

Abstract

newline present era of globalization reflects that Corporations and business enterprises work globally. Corporate Social Responsibility (CSR) has a very prominent on the corporate agenda and playing a significant role in the fast-changing global world. Although, most of the research on CSR, still having the background literature of the US and Europe which is rooted deeply in it (Raman, 2006). There are a little number of studies have conducted in India on some of the numerous angels of this concept, consist of both empirical and theoretical aspect (Arora and Puranik, 2004; Balasubramanian et al, 2005; Baskin, 2006; Narwal and Sharma, 2008). There is limited research available that considered CSR, within the business corporations in developing nations. The present study was an attempt to address this gap by administrating a descriptive survey of the context of Indian firms towards CSR and the described significant issues and challenges of CSR while implementing CSR practices. Presence of the shortage in the field of research on CSR in developing economies, this research on the prevailing state of CSR in leading Indian firms is very significant.