Effectiveness of television advertisements with Reference to consumer products in kanyakumari district

dc.contributor.guide	Anish shainnie thangam, J
dc.coverage.spatial
dc.creator.researcher	Jamuna, S
dc.date.accessioned	2016-10-17T04:34:41Z
dc.date.available	2016-10-17T04:34:41Z
dc.date.awarded	n.d
dc.date.completed	May 2015
dc.date.registered	n.d
dc.description.abstract	newline
dc.description.note
dc.format.accompanyingmaterial	DVD
dc.format.dimensions
dc.format.extent	vi, 155p.
dc.identifier.uri	http://hdl.handle.net/10603/113405
dc.language	English
dc.publisher.institution	Department of Commerce
dc.publisher.place	Tirunelveli
dc.publisher.university	Manonmaniam Sundaranar University
dc.relation	65
dc.rights	university
dc.source.university	University
dc.subject.keyword	Advertise
dc.subject.keyword	Consumer
dc.subject.keyword	International
dc.title	Effectiveness of television advertisements with Reference to consumer products in kanyakumari district
dc.title.alternative
dc.type.degree	Ph.D.