A study of brand loyalty parameters in fast moving consumer goods developing a decision making model for fmcg companies in india

dc.contributor.guide	Jadeja, Jayrajsinh D.
dc.coverage.spatial	291
dc.creator.researcher	Kale, Devang G.
dc.date.accessioned	2025-10-09T12:02:12Z
dc.date.available	2025-10-09T12:02:12Z
dc.date.awarded	2025
dc.date.completed	2024
dc.date.registered	2017
dc.description.abstract	newline Abstract Available
dc.description.note	Conclusions as ch.-6,p.-274
dc.format.accompanyingmaterial	None
dc.format.dimensions
dc.format.extent	291
dc.identifier.researcherid
dc.identifier.uri	http://hdl.handle.net/10603/667433
dc.language	English
dc.publisher.institution	Faculty of Management Studies
dc.publisher.place	Vadodara
dc.publisher.university	The Maharaja Sayajirao University of Baroda
dc.relation	46
dc.rights	university
dc.source.university	University
dc.subject.keyword	Brand
dc.subject.keyword	Companies
dc.subject.keyword	Consumer goods
dc.subject.keyword	Management Studies
dc.title	A study of brand loyalty parameters in fast moving consumer goods developing a decision making model for fmcg companies in india
dc.title.alternative
dc.type.degree	Ph.D.