A study on joint sales promotion prospects and problems in Indian context

dc.contributor.guide	Ravichandran, K,
dc.coverage.spatial	Management Studies
dc.creator.researcher	Subhashree, P
dc.date.accessioned	2017-01-23T11:54:00Z
dc.date.available	2017-01-23T11:54:00Z
dc.date.awarded	n.d.
dc.date.completed	2010
dc.date.registered	n.d.
dc.description.abstract	None newline
dc.description.note	Bibliography p. 451-452 and Appendix p. 453-480
dc.format.accompanyingmaterial	None
dc.format.dimensions	-
dc.format.extent	480p.
dc.identifier.uri	http://hdl.handle.net/10603/125912
dc.language	English
dc.publisher.institution	Department of Management Studies
dc.publisher.place	Madurai
dc.publisher.university	Madurai Kamraj University
dc.relation	-
dc.rights	university
dc.source.inflibnet	INFLIBNET
dc.subject.keyword	Cosmetics
dc.subject.keyword	Drugs
dc.subject.keyword	Kotler
dc.subject.keyword	Sweepstakes
dc.title	A study on joint sales promotion prospects and problems in Indian context
dc.title.alternative	-
dc.type.degree	Ph.D.