Brand experience and brand loyalty a study of select cosmetic brands in India

dc.contributor.guide	Manjunath, S. J.
dc.coverage.spatial
dc.creator.researcher	Fakher, Samira Shakeri
dc.date.accessioned	2019-06-24T05:18:46Z
dc.date.available	2019-06-24T05:18:46Z
dc.date.awarded
dc.date.completed	2018
dc.date.registered
dc.description.abstract	newline
dc.description.note
dc.format.accompanyingmaterial	None
dc.format.dimensions
dc.format.extent
dc.identifier.uri	http://hdl.handle.net/10603/248065
dc.language	English
dc.publisher.institution	B N Bahadur Institute of Management Sciences
dc.publisher.place	Mysore
dc.publisher.university	University of Mysore
dc.relation
dc.rights	university
dc.source.university	University
dc.subject.keyword	Brand Experience
dc.subject.keyword	Brand Loyalty
dc.subject.keyword	Brand Personality
dc.subject.keyword	Brand Trust
dc.subject.keyword	Cosmetic Brands India
dc.subject.keyword	Cosmetic Market India
dc.subject.keyword	Indian Consumers
dc.subject.keyword	Indian Cosmetic Market
dc.subject.keyword	Social Sciences,Economics and Business,Business
dc.title	Brand experience and brand loyalty a study of select cosmetic brands in India
dc.title.alternative
dc.type.degree	Ph.D.