Professional Identity As A Neutralizer For Charismatic Leadership Tactics During Crisis
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Abstract
Charismatic leadership has received a great deal of attention from researchers for its
newline extraordinariness in reducing the negative effects of crisis within an organization. The
newline extraordinariness of charismatic leadership depends upon the enactment of verbal and non-
newline verbal charisma tactics. The charismatic leadership tactics (CLTs) have the potential to
newline seduce followers emotionally and ideologically (Antonakis, FenlyandLiechti, 2011). CLTs
newline are highly persuasive in invoking required emotions among followers. The literature on
newline crisis integrates charismatic leadership and argues for its direct effect on follower s
newline performance and work engagement in crisis.
newline The thesis attempts to examine the effect of CLTs on followers and to identify a new
newline substitute or a neutralizer for CLTs in a crisis condition. Hence three studies were
newline undertaken. Study one was a cross-sectional survey in 15 companies. Study two was to
newline interview professionals and document their experiences of crisis management.Professional
newline identity, as a neutralizer for CLTs was identified in study two.
newline For the third study, an experimental research design was adopted to examine to what
newline extent high professional identity represents a neutralizer for CLTs in terms of its effects on
newline followers performance and work engagement. A 2 x 2 design was adopted to examine the
newline relationship between CLTs and followers performance and work engagement with high
newline versus low professional identity. Participants (320 students) were randomly assigned into
newline four cells. High and low professional identity among students was activated through a
newline priming manipulation.To perform the given task participants werepresented with videos
newline showing a leader either displaying CLTs and non-CLTs. I found thatprofessional identity
newline had a main positive effect on follower s performance and work engagement and represents
newline a neutralizer (counter-effect) moderator between CLTsand work engagement. The findings
newline xcan be explained by motivation crowding theory. Implications for theory and practice are
newline discussed for leadership and substitutes for leadership theory.
newline Keywords: professional identity, charismatic leadership tactics (CLTs), substitutes for
newline leadership, experiments, crisis.
newline