Role of demographic variables in consumers purchase decision_a study with special reference to cars in Chennai city

dc.contributor.guide	Kaliyamoorthy, S
dc.coverage.spatial	Management
dc.creator.researcher	Prem Kumar, S
dc.date.accessioned	2018-03-16T07:46:12Z
dc.date.available	2018-03-16T07:46:12Z
dc.date.awarded	n.d.
dc.date.completed	2004
dc.date.registered	n.d.
dc.description.abstract	Abstract not available newline
dc.description.note	Bibliography p. i-viii, Appendix given
dc.format.accompanyingmaterial	None
dc.format.dimensions	-
dc.format.extent	xvi, 345p.
dc.identifier.uri	http://hdl.handle.net/10603/196606
dc.language	English
dc.publisher.institution	Alagappa Institute of Management
dc.publisher.place	Karaikudi
dc.publisher.university	Alagappa University
dc.relation	No. of references 49
dc.rights	university
dc.source.university	University
dc.subject.keyword	Commercial
dc.subject.keyword	Demographic
dc.subject.keyword	Management
dc.subject.keyword	Marketers
dc.subject.keyword	Purchase
dc.subject.keyword	Religion
dc.title	Role of demographic variables in consumers purchase decision_a study with special reference to cars in Chennai city
dc.title.alternative	-
dc.type.degree	Ph.D.