Role of social media marketing towards online impulse buying behaviour

dc.contributor.guide	Satinder Kumar
dc.coverage.spatial
dc.creator.researcher	Bansal, Manoj
dc.date.accessioned	2023-07-28T11:10:01Z
dc.date.available	2023-07-28T11:10:01Z
dc.date.awarded	2023
dc.date.completed	2022
dc.date.registered	2018
dc.description.abstract	File attached newline
dc.description.note
dc.format.accompanyingmaterial	CD
dc.format.dimensions	28 cm.
dc.format.extent	217 p.
dc.identifier.uri	http://hdl.handle.net/10603/502906
dc.language	English
dc.publisher.institution	School of Management Studies
dc.publisher.place	Patiala
dc.publisher.university	Punjabi University
dc.relation
dc.rights	university
dc.source.university	University
dc.subject.keyword	Economics and Business
dc.subject.keyword	Management
dc.subject.keyword	Social Sciences
dc.title	Role of social media marketing towards online impulse buying behaviour
dc.title.alternative
dc.type.degree	Ph.D.