A Study on Application of Fintech to Enhance Capital Flows into Mutual Funds

Abstract

The word quotfintechquot refers to new technology that aspires to improve and automate the distribution and use of financial services. At its core, fintech uses specialized software and algorithms that are run on computers and, increasingly, smartphones to aid in the management of financial operations, procedures, and lives for enterprises, business owners, and consumers. With the use of fintech investing in mutual funds can be much easier. The study has been conducted to understand the awareness level of mutual fund investors to invest in mutual funds with the help of fintech. India has a 2.8 trillion-dollar economy, of which domestic savings account for 30%, or over 840 billion. According to the SEBI poll from 2018, 90% of these savings are deposited in banks, while only 9% are invested in mutual funds. The goal of the study is to better understand how to increase capital inflows into mutual fund investments with proper utilisation and application of fintech. The only factors that have been considered by researchers who have studied mutual funds and financial technology so far are fund performance, client preferences, the use of technology in investing decisions, an overview of finance and technology, and so on newline