Brand loyality of rural buyers towards fmcg products  a case study of chittoor district in Andhra Pradesh

dc.contributor.guide	Mamilla Rajasekhar, C
dc.coverage.spatial	Commerce
dc.creator.researcher	Saradamma, C
dc.date.accessioned	2016-01-25T05:12:28Z
dc.date.available	2016-01-25T05:12:28Z
dc.date.awarded	n.d.
dc.date.completed	2012
dc.date.registered	n.d.
dc.description.abstract	None
dc.description.note	Bibliography and Appendix given
dc.format.accompanyingmaterial	None
dc.format.dimensions	-
dc.format.extent	352p.
dc.identifier.uri	http://hdl.handle.net/10603/71111
dc.language	English
dc.publisher.institution	Department of Commerce
dc.publisher.place	Tirupati
dc.publisher.university	Sri Venkateswara University
dc.relation	-
dc.rights	university
dc.source.inflibnet	INFLIBNET
dc.subject.keyword	Brand loyality
dc.subject.keyword	Case study
dc.subject.keyword	Products
dc.subject.keyword	Rural buyers
dc.title	Brand loyality of rural buyers towards fmcg products a case study of chittoor district in Andhra Pradesh
dc.title.alternative	-
dc.type.degree	Ph.D.