A Study On The Determinants Of Consumer Buying Behavior Towards Ready To Eat Breakfast Cereals

dc.contributor.guide	Murali Manohar .B
dc.coverage.spatial
dc.creator.researcher	Simi Simon
dc.date.accessioned	2018-05-14T06:50:20Z
dc.date.available	2018-05-14T06:50:20Z
dc.date.awarded	13/04/2018
dc.date.completed	2018
dc.date.registered	01/07/2011
dc.description.abstract	newline
dc.description.note
dc.format.accompanyingmaterial	None
dc.format.dimensions	XIX, 1-293
dc.format.extent
dc.identifier.uri	http://hdl.handle.net/10603/203699
dc.language	English
dc.publisher.institution	Centre of Business School
dc.publisher.place	Vellore
dc.publisher.university	VIT University
dc.relation
dc.rights	university
dc.source.university	University
dc.subject.keyword	Indian Consumer buying behaviour
dc.subject.keyword	Marketing stimuli factors
dc.subject.keyword	Ready To - Eat Breakfast cereals
dc.title	A Study On The Determinants Of Consumer Buying Behavior Towards Ready To Eat Breakfast Cereals
dc.title.alternative
dc.type.degree	Ph.D.