Comparative Study On Brand Personality And Product Personality In Indian Context A Case Study Of Conspicuous Consumtion Category

dc.contributor.guide	Trivedi, Shekhar .
dc.coverage.spatial	BUSINESS MANAGEMENT
dc.creator.researcher	Trivedi, Shekhar .
dc.date.accessioned	2019-12-26T06:38:47Z
dc.date.available	2019-12-26T06:38:47Z
dc.date.awarded	2002
dc.date.completed	2002
dc.date.registered	N.D.
dc.description.abstract	BIBLIOGRAPHY P. 298 newline
dc.description.note
dc.format.accompanyingmaterial	None
dc.format.dimensions
dc.format.extent	XI, P. 285
dc.identifier.uri	http://hdl.handle.net/10603/264478
dc.language	English
dc.publisher.institution	Department of Bussiness Management
dc.publisher.place	Kanpur
dc.publisher.university	Chhatrapati Sahuji Maharaj University
dc.relation	3
dc.rights	university
dc.source.university	University
dc.subject.keyword	Comparative Brand Personality Product Personality Indian Context
dc.subject.keyword	Social Sciences,Economics and Business,Economics
dc.title	Comparative Study On Brand Personality And Product Personality In Indian Context A Case Study Of Conspicuous Consumtion Category
dc.title.alternative
dc.type.degree	Ph.D.