A comparative study on purchase behaviour of rural and urban consumers towards select fast moving consumer goods in salem district

dc.contributor.guide	G Kannan
dc.coverage.spatial
dc.creator.researcher	V Maheswari
dc.date.accessioned	2025-12-29T04:32:41Z
dc.date.available	2025-12-29T04:32:41Z
dc.date.awarded	2025
dc.date.completed	2025
dc.date.registered	2017
dc.description.abstract	newline
dc.description.note
dc.format.accompanyingmaterial	DVD
dc.format.dimensions	32mm
dc.format.extent	196p
dc.identifier.researcherid	0009-0001-0713-8067
dc.identifier.uri	http://hdl.handle.net/10603/684370
dc.language	English
dc.publisher.institution	Department of Commerce
dc.publisher.place	Salem
dc.publisher.university	Periyar University
dc.relation	123
dc.rights	university
dc.source.university	University
dc.subject.keyword	A comparative study on purchase behaviour
dc.subject.keyword	fast moving consumer goods in salem district
dc.subject.keyword	of rural and urban consumers towards select
dc.title	A comparative study on purchase behaviour of rural and urban consumers towards select fast moving consumer goods in salem district
dc.title.alternative	5472
dc.type.degree	Ph.D.