Impact of social media marketing on consumer buying behaviour of smart phone users with special reference to Rajasthan

dc.contributor.guide	Sharma, Preeti
dc.coverage.spatial	Commerce and management
dc.creator.researcher	Khanchandani, Lalita
dc.date.accessioned	2024-05-30T09:17:02Z
dc.date.available	2024-05-30T09:17:02Z
dc.date.awarded	2024
dc.date.completed	2024
dc.date.registered	2019
dc.description.abstract	newline
dc.description.note	References 181-187, appendices
dc.format.accompanyingmaterial	DVD
dc.format.extent	xii,198p.
dc.identifier.uri	http://hdl.handle.net/10603/567990
dc.language	English
dc.publisher.institution	Department of Management
dc.publisher.place	Jaipur
dc.publisher.university	IIS (Deemed to be University)
dc.rights	university
dc.source.university	University
dc.subject.keyword	Economics and Business
dc.subject.keyword	Management
dc.subject.keyword	social, media, marketing, consumer, buying, behaviour, smart phone, users, Rajasthan
dc.subject.keyword	Social Sciences
dc.title	Impact of social media marketing on consumer buying behaviour of smart phone users with special reference to Rajasthan
dc.type.degree	Ph.D.