Effectiveness of Social Advertising

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dc.contributor.guideMann, B.S.en_US
dc.coverage.spatialCommerceen_US
dc.creator.researcherNamrataen_US
dc.date.accessioned2014-08-20T14:36:52Z
dc.date.available2014-08-20T14:36:52Z
dc.date.awarded17/12/2013en_US
dc.date.completed02/05/2013en_US
dc.date.issued2014-08-20
dc.date.registered04/05/2006en_US
dc.description.abstractnewline Noen_US
dc.description.noteSummary:171-195, References:196-213, Appendix:i-xen_US
dc.format.accompanyingmaterialCDen_US
dc.format.dimensions213p.+xen_US
dc.format.extent28cm.en_US
dc.identifier.urihttp://hdl.handle.net/10603/23431
dc.languageEnglishen_US
dc.publisher.institutionDepartmenent of Commerce and Business Managementen_US
dc.publisher.placeAmritsaren_US
dc.publisher.universityGuru Nanak Dev Universityen_US
dc.relationNoen_US
dc.rightsuniversityen_US
dc.source.universityUniversityen_US
dc.subject.keywordSocial Advertisingen_US
dc.titleEffectiveness of Social Advertisingen_US
dc.title.alternativeA Behavioural Studyen_US
dc.type.degreePh.D.en_US

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