A critical study of internal brand management and communication strategies in selected service sector companies in Pune

dc.contributor.guide	Kazi Roshan
dc.coverage.spatial
dc.creator.researcher	Ganjoo Kanchan
dc.date.accessioned	2025-07-31T08:36:43Z
dc.date.available	2025-07-31T08:36:43Z
dc.date.awarded	2023
dc.date.completed	2022
dc.date.registered	2013
dc.description.abstract	newline
dc.description.note
dc.format.accompanyingmaterial	None
dc.format.dimensions
dc.format.extent
dc.identifier.researcherid
dc.identifier.uri	http://hdl.handle.net/10603/655390
dc.language	English
dc.publisher.institution	Allana Institute of Management Sciences Pune
dc.publisher.place	Pune
dc.publisher.university	Savitribai Phule Pune University
dc.relation
dc.rights	university
dc.source.university	University
dc.subject.keyword	Economics and Business
dc.subject.keyword	Management
dc.subject.keyword	Marketing Management
dc.subject.keyword	Social Sciences
dc.title	A critical study of internal brand management and communication strategies in selected service sector companies in Pune
dc.title.alternative
dc.type.degree	Ph.D.