A study of effectiveness of marketing communication management process on consumer buying behavior for selected consumber durable product

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dc.contributor.guideSahu, G Ren_US
dc.coverage.spatialCommerceen_US
dc.creator.researcherGuha, Sanjayen_US
dc.date.accessioned2015-10-21T03:45:57Z
dc.date.available2015-10-21T03:45:57Z
dc.date.awardedn.d.en_US
dc.date.completed2005en_US
dc.date.issued2015-10-21
dc.date.registeredn.d.en_US
dc.description.abstractNoneen_US
dc.description.noteAppendix p.298 - 308 and References p.309 - 316en_US
dc.format.accompanyingmaterialNoneen_US
dc.format.dimensions-en_US
dc.format.extent316p.en_US
dc.identifier.urihttp://hdl.handle.net/10603/54667
dc.languageEnglishen_US
dc.publisher.institutionDepartment of Commerceen_US
dc.publisher.placeRaipuren_US
dc.publisher.universityPt. Ravishankar Shukla Universityen_US
dc.relation-en_US
dc.rightsuniversityen_US
dc.source.inflibnetINFLIBNETen_US
dc.subject.keywordEffectivenessen_US
dc.subject.keywordMarketen_US
dc.subject.keywordProducten_US
dc.titleA study of effectiveness of marketing communication management process on consumer buying behavior for selected consumber durable producten_US
dc.title.alternative-en_US
dc.type.degreePh.D.en_US

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