Advertising Appeals and Buying Behavior A Study on Indian Consume

Thumbnail Image

Files

04_chapter 1 - lokesh choudhary.pdf (376.99 KB)
 05_chapter 2 - lokesh choudhary.pdf (1.03 MB)
 07_chapter 4 - lokesh choudhary.pdf (138.69 KB)
 08_chapter 5 - lokesh choudhary.pdf (208.08 KB)
 09_chapter 6 - lokesh choudhary.pdf (1.98 MB)

Date

item.page.authors

Journal Title

Journal ISSN

Volume Title

Publisher

Abstract

newline

Description

Keywords

Citation

URI

http://hdl.handle.net/10603/323399

Collections

MANAGEMENT

item.page.endorsement

item.page.review

item.page.supplemented

item.page.referenced