Impact of brand personality on customer satisfaction and brand loyalty  an empirical study on selected luxurybBrands

dc.contributor.guide	Kastiya, Shweta
dc.coverage.spatial	Commerce and Management
dc.creator.researcher	Gaur, Iti
dc.date.accessioned	2019-03-26T08:56:43Z
dc.date.available	2019-03-26T08:56:43Z
dc.date.awarded	31/01/2019
dc.date.completed	31/01/2019
dc.date.registered	15/06/2015
dc.description.abstract	newline
dc.description.note	References 159-172, Appendices
dc.format.accompanyingmaterial	DVD
dc.format.dimensions
dc.format.extent	vii, 172p.
dc.identifier.uri	http://hdl.handle.net/10603/234517
dc.language	English
dc.publisher.institution	Department of Commerce
dc.publisher.place	Jaipur
dc.publisher.university	The IIS University
dc.relation
dc.rights	university
dc.source.university	University
dc.subject.keyword	Social Sciences,Economics and Business,Management, Personality,Customer Satisfaction, Brand Loyalty, Luxury, Brands
dc.title	Impact of brand personality on customer satisfaction and brand loyalty an empirical study on selected luxurybBrands
dc.title.alternative
dc.type.degree	Ph.D.