Analysis of Factors Affecting Online Purchase Behaviour in Indian Context

Analysis of Factors Affecting Online Purchase Behaviour in Indian Context

dc.contributor.guide	Kumar, Naveen
dc.coverage.spatial
dc.creator.researcher	Kanchan, Upasana
dc.date.accessioned	2022-05-25T06:10:07Z
dc.date.available	2022-05-25T06:10:07Z
dc.date.awarded	2018
dc.date.completed	2017
dc.date.registered	2013
dc.description.abstract	Today we are living in the e-eraand#8223;. Internet has changed almost everything and has become an integral part of our lives. Year 2016 has been a monumental one for internet in India. According to a report from the Internet and Mobile Association of India and market research firm IMRB International, the number of Internet users in India is expected to reach 450-465 million by June, up 4-8% from 432 million in December 2016. The growth in number of internet users in India is remarkable. According to another research by IAMAI and IMRB, It took 10 years for India to grow from 10million to 100 million internet users and another 3 years to go from 100 million to 200 million. While the journey from 200 million to 300 million users took less than two years and the next 100 million users will be added in less than 18 months as expected of now. newline
dc.description.note
dc.format.accompanyingmaterial	None
dc.format.dimensions
dc.format.extent	All Pages
dc.identifier.uri	http://hdl.handle.net/10603/382043
dc.language	English
dc.publisher.institution	Department of Business Management
dc.publisher.place	Greater Noida
dc.publisher.university	Gautam Buddha University
dc.relation
dc.rights	university
dc.source.university	University
dc.subject.keyword	Economics and Business
dc.subject.keyword	Management
dc.subject.keyword	Social Sciences
dc.title	Analysis of Factors Affecting Online Purchase Behaviour in Indian Context
dc.title.alternative
dc.type.degree	Ph.D.