A study of sales effectiveness of dealers engaged in marketing of selected television brands in Kolkata

dc.contributor.guideMallik, Pradip Kumar
dc.coverage.spatialBusiness Administration
dc.creator.researcherBhaumik, Paulami
dc.date.accessioned2015-12-31T07:17:03Z
dc.date.available2015-12-31T07:17:03Z
dc.date.awardedn.d.
dc.date.completed2010
dc.date.registeredn.d.
dc.description.abstractAbstract not available newline newline
dc.description.noteBibliography p. 228-281, Appendix p. i-xiii
dc.format.accompanyingmaterialNone
dc.format.dimensions-
dc.format.extentviii, 281p.
dc.identifier.urihttp://hdl.handle.net/10603/65865
dc.languageEnglish
dc.publisher.institutionDepartment of Business Administration
dc.publisher.placeBardhaman
dc.publisher.universityThe University of Burdwan
dc.relationNo. of references 386
dc.rightsuniversity
dc.source.universityUniversity
dc.subject.keywordSales Effectiveness, Dealers, Marketing, Television Brands, Kolkata
dc.titleA study of sales effectiveness of dealers engaged in marketing of selected television brands in Kolkata
dc.title.alternative-
dc.type.degreePh.D.

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