A STUDY ON IMPACT OF ADVERTISEMENT ON BUYING BEHAVIOUR OF CONSUMERS IN TAMIL NADU WITH SPECIAL REFERENCE TO TWO WHEELER CUSTOMERS IN CHENNAI CITY

dc.contributor.guide	M. SAKTHIVEL MURUGAN
dc.coverage.spatial
dc.creator.researcher	M.V. NAGARAJAN
dc.date.accessioned	2018-03-23T05:24:24Z
dc.date.available	2018-03-23T05:24:24Z
dc.date.awarded	18/07/2014
dc.date.completed
dc.date.registered	04/05/2007
dc.description.abstract	newline A STUDY ON IMPACT OF ADVERTISEMENT ON BUYING newlineBEHAVIOUR OF CONSUMERS IN TAMIL NADU newline(WITH SPECIAL REFERENCE TO TWO WHEELER newlineCUSTOMERS IN CHENNAI CITY)
dc.description.note
dc.format.accompanyingmaterial	DVD
dc.format.dimensions
dc.format.extent
dc.identifier.uri	http://hdl.handle.net/10603/197901
dc.language	English
dc.publisher.institution	Department of Commerce
dc.publisher.place	Chennai
dc.publisher.university	University of Madras
dc.relation
dc.rights	university
dc.source.university	University
dc.subject.keyword	A STUDY ON IMPACT OF ADVERTISEMENT ON BUYING BEHAVIOUR OF CONSUMERS IN TAMIL NADU (WITH SPECIAL REFERENCE TO TWO WHEELER CUSTOMERS IN CHENNAI CITY)
dc.title	A STUDY ON IMPACT OF ADVERTISEMENT ON BUYING BEHAVIOUR OF CONSUMERS IN TAMIL NADU WITH SPECIAL REFERENCE TO TWO WHEELER CUSTOMERS IN CHENNAI CITY
dc.title.alternative
dc.type.degree	Ph.D.