Consumers Attitude Towards Viral Marketing A Study With Reference To Chennai City

dc.contributor.guide	T.N.RAMA
dc.coverage.spatial
dc.creator.researcher	R.SUBHASRI
dc.date.accessioned	2019-04-18T05:02:20Z
dc.date.available	2019-04-18T05:02:20Z
dc.date.awarded	21/03/2019
dc.date.completed
dc.date.registered	04/03/2013
dc.description.abstract	Consumers Attitude Towards Viral Marketing - newlineA Study With Reference To Chennai City newline newline
dc.description.note
dc.format.accompanyingmaterial	DVD
dc.format.dimensions
dc.format.extent
dc.identifier.uri	http://hdl.handle.net/10603/239062
dc.language	English
dc.publisher.institution	Department of Commerce
dc.publisher.place	Chennai
dc.publisher.university	University of Madras
dc.relation
dc.rights	university
dc.source.university	University
dc.subject.keyword	Arts and Humanities,Arts and Recreation,Art
dc.title	Consumers Attitude Towards Viral Marketing A Study With Reference To Chennai City
dc.title.alternative
dc.type.degree	Ph.D.